Superphone. Super Party.

What’s it like attending a product unveiling? Well, I recently attended LG Canada’s official launch party for the LG Optimus G at the Tattoo Rock Parlour in Toronto. Upon arrival to this invite-only event, I was given a card to win an instant prize (which ended up being a G t-shirt). Guests could answer trivia questions via text, or tweet with the hashtag #LGOptimusG, and win a phone. Unfortunately, I didn’t win.

However, guests were treated to an open bar with plenty of appetizers. There were definitely a few party newbies who seemed like they were having the best night of their lives and taking full advantage of this arrangement.

Of course there was a product demonstration booth so you could test out the LG Optimus G for yourself. The quad-core processing, high density battery, video zoom and cheese shutter definitely make it super (aka it’s smarter than a smartphone).

The main event was a performance by indie rock band Tokyo Police Club who put on a great show!

Aryka’s Advice: Attending a product launch is a great way to have a night out and not spend any money! If you’re a certain company’s loyal customer, be sure to follow them through their social media channels and find out about upcoming events.

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